blog author

Natassa Demetriou

Digital Content Lead

Originally from Cyprus and now based in Glasgow, I’m passionate about all things marketing; from brand storytelling and digital strategy to emerging trends and creative campaigns. I love finding new and innovative ways to connect and engage people.

Education

University of Strathclyde (2022) 
MSc, Marketing 

Glasgow Caledonian University (2021) 
BA (Hons), Multimedia Journalism 

7 of the Best Career Development Podcasts

Podcasts have surged in popularity in recent years, with millions tuning in daily. They’re a reliable way to stay updated on industry trends, which is why we’ve compiled the top career development podcasts to inspire your professional growth.

Benefits and Drawbacks of AI for Writing

The rise of AI has revolutionised many aspects of our lives, some of which refer to the way we now approach writing, both in an academic an professional setting. This blog, however, reviews the benefits, as well as the drawbacks, of the employment of AI for writing.

5 Best Salary Negotiation Tips: Remove Anxiety and Earn What You Deserve

Our handy guide comes complete with both salary negotiation email templates and a checklist. Read it here.

6 Tips for a Better Work-Life Balance: Strategies for Busy Professionals

In the ever-competitive world of work, learning to balance our professional obligations and personal well-being can be extremely challenging. This blog takes a look at some tips busy professionals can enforce to improve their work-life balance.

5 Career Resolutions to Avoid in 2026

When it comes to our career resolutions, we often become over-enthusiastic and end up setting unattainable goals. Here, we help keep you motivated and on track with realistic resolutions.

Our Essential Tips, Tools & Resources for Online Learning

Online learning has taken over. However, this flexible learning method carries a lot of responsibility as learners must be disciplined to achieve their goals, so this blog is a guide to online learning with all the tips, tools and resources you need to succeed.

7 Accounting and Finance Books You Should Read in 2026

Discover 7 accounting and finance books you should read in 2026 – from beginner-friendly guides to expert insights that will strengthen your financial knowledge and career.

A Guide to Career Planning and Goal Setting

We explore practical strategies to help you define and achieve your career goals, bringing you one step closer to securing your dream job.

Office Xmas Night Out Attire (The Weird & Wonderful)

It's work Xmas night out season, a chance to let loose and enjoy the festive season with your colleagues, but with that comes the question: "What will I wear?". This blog looks at the weird and wonderful of festive night out attire, to help you put a professionally appropriate outfit together.

The Ultimate Guide to University Alternatives

University isn't always the best choice for everyone after leaving school. This blog serves as the ultimate university alternatives guide to help you kickstart your dream career.

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